In the best of economic times, managing a services business is hard. But when the good times end, and uncertainty remains, maintaining positive relationships with your customers becomes even more important. Their happiness equals your growth as solving new challenges within your existing customers can increase your profitability and their satisfaction. But how do you measure customer satisfaction?
According to a recent research article by Gartner, “Large organizations will often use more than 50 CX metrics, and no organization uses the same combination.”
The solution? Simplify, focus, and listen.
Download this Gartner report to learn how application leaders can better measure their customer experience initiatives.
¹ Source: Gartner, How to Manage Customer Experience Metrics Michael Chiu, Don Scheibenreif, 16 November 2022
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