FinancialForce Earns Exemplary Vendor Position in Ventana Research 2023 Subscription Management Value Index

The company is a Value Index Leader in three categories: Adaptability, Usability, and TCO/ROI

SAN JOSE, Calif. – April 19, 2023 – FinancialForce, the leading provider of customer-centric business applications across finance, services, and customer success teams, today announced it has been recognized as Exemplary and a Product Experience Leader in the 2023 Subscription Management Value Index published by Ventana Research. The Value Index, via the thorough analysis of product and customer experience, categorizes vendors into four classifications: Exemplary, Innovative, Assurance, and Merit.

Companies that place in the top three in any category also earn the prestigious designation of Value Index Leader. FinancialForce has been named a Value Index Leader in the categories of Adaptability (#3), Usability (#3), and TCO/ROI (#1) in comparison to a list of 21 other vendors.

“We are thrilled to be recognized as Value Index Leader and as Exemplary by Ventana Research,” said Dan Brown, Chief Product and Strategy Officer of FinancialForce. “This recognition validates our commitment to exceptional product design and customer experiences and underscores FinancialForce’s ability to deliver a single source of truth with our subscription billing app, which seamlessly connects to Salesforce CRM and the FinancialForce ERP suite.”

The 2023 Subscription Management Value Index is a quantified, research-based index that assesses the products of 21 vendors using the Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs. The purpose of this research is to assess the maturity of software vendors and products and their value for enterprise use in subscription management.

“More and more organizations are looking to complement their product ranges with new, subscription and usage-based products and services,” said Stephen Hurrell, VP & Research Director of the Office of Revenue at Ventana Research. “Rather than rip and replace existing systems, they are looking for ways to leverage their existing ERP and CRM systems with applications that enable them to add and manage new sources of revenue without interrupting or complicating the customer experience. As revealed in the Value Index, FinancialForce is one of the clear leaders in subscription management.”

FinancialForce’s Services-as-a-Business platform provides a 360-degree view of every customer while powering all aspects of services operations – from sales, to delivery, to customer success management, to financial management and planning – all built on With FinancialForce, services businesses can achieve accelerated growth, improved profitability, market-leading customer satisfaction, and consistent renewals.

About FinancialForce

FinancialForce elevates business growth through a complete Services-as-a-Business solution spanning services delivery, finance, and customer success. Native to the leading cloud platform, Salesforce, FinancialForce enables organizations to run a connected business, deliver with intelligence, and achieve scalable agility. Founded in 2009 and headquartered in San Jose, FinancialForce is backed by Advent International, Salesforce Ventures, and Technology Crossover Ventures. For more information, visit

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