Certinia welcomes industry veteran Drew Chapin as Chief Marketing Officer
This article is written by DJ Paoni, CEO of Certinia. His mission is to help organizations connect the front and back office with the leading customer-centric business suite on the Salesforce platform. Join him in welcoming our new CMO, Drew Chapin.
We are excited to announce that Drew Chapin has joined Certinia’s leadership team as our new Chief Marketing Officer. Drew brings decades of experience building and leading high-performing marketing teams to align organizations’ marketing strategies with customer needs, with expertise across demand generation, lead and pipeline management, product marketing, sales alignment, and B2B branding.
Drew joins Certinia most recently from Hyland, an industry leader in content services software, where he served as Chief Marketing Officer and led all aspects of global marketing for the organization. Prior to his role at Hyland, he held various leadership positions at SAP North America, Computer Associates and Hewlett Packard, and was a captain in the U.S. Army.
“Certinia’s offerings fundamentally improve how its customers perform. I’m excited to dive in and expand awareness around how Certinia’s platform enables businesses to successfully manage, grow and monetize their operations across the opportunity-to-renewal lifecycle.”
– Drew Chapin, Chief Marketing Officer at Certinia.
Our Marketing organization is fundamental to understanding our customers’ biggest challenges and how Certinia can help solve them. We’re excited to see how Drew’s customer-centric leadership will help drive even more meaningful connections with our customers, build brand loyalty and ultimately contribute to our customers’ long-term success.
Welcome to the team, Drew!
